21 Apr 2017

Full-Time Digital Marketing Manager

Art Technology and Software. – Posted by itparkjobs1Kochi, Kerala, India

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Job Description

Job Overview
As a Digital Marketing Manager you have to oversee the digital marketing strategy for the company and our clients. You will be solely responsible for the performance of the campaigns and maintain customer relationship.
Duties of the Digital Marketing Manager:
• Devising strategies to drive online traffic
• Tracking conversion rates and making improvements to the website
• Developing and managing digital marketing campaigns
• Utilising a range of techniques including paid search, SEO and PPC
• Overseeing the social media strategy for the company and its clients
• Managing online brand and product campaigns to raise brand awareness
• Improving the usability, design, content and conversion
• Responsibility for planning and budgetary control of all digital marketing
• Evaluating customer research, market conditions and competitor data
• Review new technologies and keep the company at the forefront of developments in digital marketing service
Requirements of the role
• Bachelor degree (MBA in Marketing is preferred)
• 2 years of relevant experience
• Experience in managing PPC, SEO and Affiliate programmes
• Strong understanding of current online marketing concepts, strategy and best practice
• Experience in e-commerce, SEO, PPC, Email marketing, and social media
• Previous experience in a similar digital marketing role
• Good communication and interpersonal skills
• Good exposure in SEO and Office tools
Good to have
• Basic understanding of web hosting and website development
• Data mining and database skills
• Previous exposure in interacting to software development team and web designers

How to Apply

Email: art-hr@artechsoft.com

Job Categories: Marketing/. Job Types: Full-Time. Job Tags: Digital Marketing Manager you have to oversee the digital marketing strategy for the company.

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